Facebook Advertising For Easter
Leading up to Easter we have started running a paid advertisement on Facebook. Clicking on the ad leads to a page on our website promoting our Easter service in the theatre of the local high school.
Facebook estimates potential reach of the ad at 2 million Facebook users within a 50 mile radius of Pointe Claire.
Since yesterday at around noon there have been 149,000 impressions with 23 click throughs. Total cost thus far is $8.52 - with an average cost per click of .37 and a cost per thousand impressions of .06.
Here is the ad: 
Here is a link to the page it links to:
http://www.westislandchurch.com/?page_id=49
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